ICONIC DISCONTINUED L’ORÉAL PRODUCTS YOU CAN’T FIND ANYMORE

LIST OF L’ORÉAL BEAUTY PRODUCTS

• Studio Line Light Headed Melting Gel (2003-2015)
• Youth Code Ferment Pre-Essence (2011-2017)
• Double Extend Lash Boosting Mascara (2006-2012)
• Excellence To-Go Hair Color (2008-2014)
• Revitalift Original Anti-Wrinkle Moisturizer (2000s-2015)
• Studio Line Silk & Gloss Volume Spray (2008-2018)
• Youth Code BB Cream (2014-2017)
• Telescopic Clean Definition Mascara (2007-2016)
• Youth Code Dark Spot Correcting Serum (2013-2018)
• Studio Line Mineral FX Texturizing Fluid Gel (2005-2016)
• Colour Riche Stars Lipstick Line (2008-2014)
• Total Repair 5 Night Elixir (2012-2018)

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STUDIO LINE LIGHT HEADED MELTING GEL

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Discontinued: 2015

This gel gave a flexible hold without making hair hard. It melted into strands, letting users reshape styles all day. Hair stylists loved it. Customers still search for replacements.

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YOUTH CODE FERMENT PRE-ESSENCE

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Discontinued: 2017

L’Oréal claimed this essence could target genes and boost “youth proteins.” The FTC called these claims false. The company paid a settlement. This makeup product was discontinued soon after.

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DOUBLE EXTEND LASH BOOSTING MASCARA

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Discontinued: 2012

Two products in one tube: primer and mascara. This launched L’Oréal’s dual-ended mascara trend. The formula promised longer lashes without clumps. It worked. Until it didn’t.

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EXCELLENCE TO-GO HAIR COLOR

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Discontinued: 2014

Quick root touch-ups for busy women. This portable color launched during the recession when salon visits became a luxury. Smart timing, popular product, but it was eventually replaced by newer formulas.

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REVITALIFT ORIGINAL ANTI-WRINKLE MOISTURIZER

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Discontinued: 2015

The cream that made anti-aging mainstream. Pro-Retinol A for wrinkles, Stimuplex for firmness. It worked on faces and necks. Millions bought it before L’Oréal upgraded the formula.

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STUDIO LINE SILK & GLOSS VOLUME SPRAY

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Discontinued: 2018

Silk proteins met volume technology. This spray gave salon results at drugstore prices. Hair stayed bouncy but never stiff. Studio Line’s biggest hit before the brand simplified.

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YOUTH CODE BB CREAM

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Discontinued: 2017

Anti-aging skincare plus light coverage plus SPF. Three products in one tube. More coverage than tinted moisturizer, lighter than foundation. Perfect for busy mornings.

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TELESCOPIC CLEAN DEFINITION MASCARA

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Discontinued: 2016

Precision brush separated every lash. No clumps, no drama—just clean definition. Women who wanted natural-looking lashes bought this religiously. L’Oréal discontinued it during mascara line consolidation.

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YOUTH CODE DARK SPOT CORRECTING SERUM

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Discontinued: 2018

Targeted dark spots with illuminating technology. The serum promised even skin tone. It delivered. L’Oréal later rebranded the concept as Bright Reveal with niacinamide.

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STUDIO LINE MINERAL FX TEXTURIZING FLUID GEL

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Discontinued: 2016

Minerals plus gel equaled textured hair with flexible hold. This product added grit and dimension to styles. Studio Line’s experiment with ingredient-forward marketing worked but didn’t last.

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COLOUR RICHE STARS LIPSTICK LINE

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Discontinued: 2014

Celebrity-inspired shades in premium packaging. L’Oréal competed with high-end brands while keeping drugstore prices. Limited edition strategy worked during the late 2000s beauty boom before the L'Oréal lipstick line was eventually discontinued.

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TOTAL REPAIR 5 NIGHT ELIXIR

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Discontinued: 2018

Overnight hair repair while you sleep. This treatment targeted severely damaged hair with intensive formulas. It merged into L’Oréal’s Elvive line with updated packaging and ingredients.