© History Oasis
Discontinued: 2012
The ultimate convenience in a box. Mix, bake, and serve in the same pan. All you had to do was add just water to the Betty Crocker Snackin’ Cake Mix. No eggs, no oil, no mess. Thrilling right? You could find this cake mix with eight flavors, like Banana Walnut and Chocolate Chip. It made weeknight desserts effortless. For forty years, you could find this Betty Crocker product before it was discontinued and taken off the shelves.
Discontinued: 1990
Another Betty Crocker cake mix, when golden toffee met chocolate paradise. This 24-year-old product captured the popular ice cream flavor and made it into a cake. Butter brickle candy originated in the 1920s in Nebraska, and Betty Crocker transformed it into edible nostalgia with matching frosting.
Discontinued: 1970s/1980s
The cake that saved the Bundt pan. This was Ella Helfrich’s 1966 Bake-Off winner. The cake featured fudgy centers using a secret frosting mix. It was so popular back in the day that consumers were baking up to 30,000 daily. Pure kitchen alchemy at work.
Discontinued: 1991
Once upon a time, Kermit and Miss Piggy invaded kitchens. These desserts were made with character-shaped pans with yellow cake mix and coloring packets, letting families bake their favorite Muppets. Sadly, it was discontinued within months due to smoking pan complaints. It had a brief run but was noteworthy for its day.
Discontinued: 1992
Imagine a coconut cake mixed with chocolate. This hidden tunnel cake featured coconut filling inside rich chocolate. Creating the perfect Bundt cake. But it was discontinued after just one year. It later became the “holy grail” for nostalgic bakers desperately seeking copycat recipes.
Discontinued: 1962
This cake mix brought the joys of the malt shake and turned it into a cake. This Betty Crocker mix featured real malted milk powder, creating tender, nostalgic flavors that captured 1950s soda fountain culture. Once baked, you would pair it with chocolate malt frosting. Perfect for the era obsessed with malted treats.
Discontinued: Late 1960s
“Wild new flavor” meets coconut rebellion. In 1966, many asked: What if chocolate cake married chewy macaroons? Well, with this Pillsbury cake mix, you get exactly that. This cake mix came with a rich fudge base swirled with vanilla, topped with coconut-studded frosting. Pillsbury’s “really something else” lived up to its promise with this product.
Discontinued: 1960s
Imagine New England elegance in a box. This Duncan Hines cake mix came with real caramel syrup, slowly simmered for hours, creating butterscotch-style sophistication. Duncan Hines marketed this “old-fashioned favorite” with maple tree imagery, capturing colonial American dessert traditions perfectly.
Discontinued: 1990s
Summer in every fluffy bite. This vibrant pink angel cake captured the refreshing lemonade essence for 30+ years. Light, airy, and perfectly tangy. Transforming simple ingredients into pool party perfection and picnic staples.
Discontinued: Late 1960s
The sunshine collaboration extraordinaire. Betty Crocker partnered with Sunkist to revive 1940s orange cake trends. The cake was known for its bright citrus color throughout the crumb, paired with matching orange frosting. It brought California sunshine to kitchen tables nationwide.
Discontinued: 1970s
Hershey, Pennsylvania approved. This tangy chocolate cake used sour cream’s natural acidity for incredible moistness.“Chocolate Town, U.S.A.” endorsed this rich, complex flavor that pioneered modern baking techniques decades early.
Discontinued: 1980s
Microwave madness gone wrong. These cake mixes were marketed as four-minute complete cakes with frosting that seemed revolutionary but delivered “rubbery and tough” results. Even Betty Crocker admitted defeat on these convenience disasters, paving the way for today’s successful Mug Treats.